Facebook is shaking up its efforts to connect a billion new users to the internet

Facebook CEO Mark Zuckerberg holds a propeller pod of the solar-powered Aquila drone on stage during a keynote at the Facebook F8 conference in San Francisco, California April 12, 2016.

• Facebook is shaking up its efforts to connect the so-called "next billion" internet users, especially those in emerging markets.
• All its connectivity projects are being grouped under a single umbrella, Facebook Connectivity, which has a new boss.
• The Silicon Valley company's efforts haven't always gone smoothly.                                                                                         

   There's changes afoot at Facebook's wildly ambitious efforts to connect the so-called "next billion" internet users, who are expected to mostly come from emerging markets.

On Friday, the social networking firm revealed that it is bringing all its connectivity efforts together under one umbrella - called, aptly, Facebook Connectivity. It has also hired an executive from wireless firm Ruckus Networks to lead the program, Dan Rabinovitsj. 

"Let's get the next billion people on the internet!" his LinkedIn job description now reads

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