Energizer’s massive battery/phone proves a viral hit ≠ crowdfunding success

Oof. This isn’t the sort of thing you want to see when you’re rounding the corner of your crowdfunding campaign: There are long shots and then there’s coming up with $15,000 of your $1.2 million goal. The Indiegogo page for the Energizer Power Max P18K Pop understandably focused on the viral sensat…

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